Explore Beaver, Iron & Garfield Counties

Small Towns, Big Opportunity.

Beaver, Iron, and Garfield Counties are more than scenic destinations—they're thriving communities built on entrepreneurship, local pride, and rural innovation. From bustling main streets to backroad gems, these Southern Utah counties invite you to explore not just the places, but the people and businesses that make them exceptional.

Whether you're visiting, investing, or simply looking to support locally owned shops, restaurants, and services, the BIG region offers a powerful reminder: small towns can create big impact.

Experience the Best. Shop. Dine. Discover

Beaver County

Local Retail & Artisans:

Shop handmade goods, taste locally sourced treats at The Creamery, and browse vintage Americana in historic Beaver.

Outdoor Recreation Economy:

Eagle Point Resort and the Tushar Mountains provide year-round opportunities for recreation-based businesses and tourism partnerships.

Downtown Revitalization:

Explore walkable main streets where businesses are growing alongside community-focused investments and restoration projects.

Iron County

Cedar City: Creative & Economic Hub:

Home to arts, education, and a growing small business scene, Cedar City is leading rural Utah's innovation with events, galleries, and entrepreneurship.

Recreation & Business:

Hiking, skiing, and year-round tourism support a strong service economy in Brian Head, Parowan, and beyond.

Community Events:

Annual festivals and performances fuel foot traffic for local shops, restaurants, and creative entrepreneurs.

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Garfield County

Scenic Byway 12 & Bryce Gateway Towns:

Panguitch, Escalante, and Boulder host locally owned lodging, dining, and guiding services supported by steady visitor flow.

Creative & Outdoor Businesses:

The region’s remoteness fosters creativity, from art galleries to farm-to-table dining and custom outdoor gear shops.

Heritage & Agri-Tourism:

Support family-run ranches, historic inns, and experience-based businesses that share the stories of Garfield’s past and future.

Every dollar spent in these counties fuels small business growth, job creation, and rural sustainability. When you explore and engage with the BIG region, you’re investing in more than a trip—you’re helping communities thrive.

Community Events

Ready to Explore?

Whether you're a visitor, a customer, or a future business partner, there's something incredible waiting in Beaver, Iron, and Garfield Counties. From local shops and dining to outdoor adventures and growing industries, the BIG region is full of energy, innovation, and heart.